Lapland Welcome review
A locally owned veteran with three decades of guiding, near-perfect ratings and tours that run longer than most.
Rovaniemi city centre (also Saariselkä & Kemi)
Our verdict
A safe, warm and experienced choice — especially for families who don't need a guarantee.
Overview
Lapland Welcome is a locally owned company with around three decades of experience in nature tourism, operating in Rovaniemi, Saariselkä/Inari and Kemi. It holds Biosphere certification for responsible tourism.
Its published averages are among the highest we found — 4.93 on Google and 4.92 on Tripadvisor — though the company doesn't publish total review counts, which lowers its reputation score slightly in our model.
Illustrative photos from Unsplash — not taken on this operator's tours.
What the night is like
Standard tours last 4–5 hours with small groups and local guides; a photography version adds a pro photographer. Reviewers often mention the extra guides on larger departures and how dietary requests were handled.
There's also an ATV aurora hunt and private tours for up to four guests.
Tours & prices
Prices per adult unless stated. Checked October 2026; seasonal prices vary.
Auroras – Northern Lights
Child price €64.
Duration: 4–5 h · Group: Small group
Northern Lights Hunting Adventure – Photography
Pro photographer.
Duration: 4–5 h · Group: Small group
Aurora Hunt by ATV
Drive yourself.
Duration: 3 h · Group: Small group
Private Aurora Hunt
Private guide and vehicle.
Duration: 4–5 h · Group: Max 4
Guarantee: No money-back guarantee on standard tours.
Strengths and weaknesses
Strengths
- Around 30 years of local experience
- Near-perfect average ratings
- Longer-than-average tours
- Child prices and family-friendly guiding
Weaknesses
- No sighting guarantee
- Review counts not published
- Fixed duration — no unlimited chase
What reviewers say
Recurring themes we found across public guest reviews — summarised, not quoted.
Praised for
- Friendly guides
- Extra guides on larger groups
- Beautiful, quiet locations
Common complaints
- Cloudy nights without a refund
Score breakdown
Aurora strategy & chase range · 25% weight
How hard the operator works to put you under a clear sky: forecasting tools, willingness to relocate, distance and time limits.
Guest reputation · 20% weight
Average rating and review volume across Google, Tripadvisor and verified-review platforms. Volume matters: 4.9 from 3,000 reviews outweighs 5.0 from 30.
Guides & photography · 20% weight
Guide expertise, storytelling and safety, plus whether professional aurora photos are included and how good they are.
Group size & comfort · 15% weight
How intimate and comfortable the night is: group caps, vehicles, warm clothing, fire, food and hot drinks.
Value & guarantee · 10% weight
What you get for the starting price, and what happens if the sky doesn't cooperate — money-back, rebooking or nothing.
Transparency & booking · 10% weight
Clear terms, cancellation policies, published company information and sustainability credentials.
Total = weighted average of the six criteria. Full methodology
Tips before you book
- 1Good choice for families thanks to child pricing and patient guides.
Book with Lapland Welcome
Tours from €129 · 4–5 h · None guarantee
Sources
Ratings and prices as published in October 2026. Review counts marked “+” are rounded figures shown by the operator.